Meghan Markle has announced a new collaboration ahead of Valentine’s Day, with her As Ever brand joining up with a leading chocolate brand.The Duchess of Sussex, 44, has teamed up once again with LA-based chocolate company, Compartes, to prepare a new confectionery for As Ever’s Valentine’s Day collection.The 44-year-old’s brand shared a small stop-motion snippet promoting the release.Accompanying the video, As Ever wrote: “A love letter in chocolate. Sweet favourites return, plus something brand new.Meghan announced a new collaboration ahead of Valentine’s Day | GETTY”Set your reminder – it won’t last long. The As ever x @compartes Valentine’s Day collection, coming Saturday.”Meghan’s last dabble into the chocolate market was met by fierce backlash from consumers.The bars, priced at £9 each, were branded “insane” and “weird” due to their unconventional flavour combinations.The Duchess of Sussex revealed three limited edition treats through her As Ever lifestyle brand, incorporating what she described as “signature” ingredients designed to “spark a sweet nostalgia”.The Valentine’s Day As Ever chocolate is due to come out at the end of the week | INSTAGRAM/ASEVEROFFICIALThe range featured botanical-print packaging and includes ingredients such as bee pollen, hemp hearts, and edible flower sprinkles.However, the attempt to position the products within the luxury chocolate market was met with backlash from critics who questioned both the unusual taste combinations and the high price point.Social media users were quick to voice their displeasure with one critic writing: “She’s got to be joking. $12 for a chocolate bar? With weird [flavours] in it? Like, who ruins chocolate with flower sprinkles? And bee pollen? Leave that for the bees.”The same user added: “There’s no way I’d pay $12 for a random chocolate bar with weeds in it. Gross.”As Ever’s last move into the chocolate market was met poorly by customers | INSTAGRAM/ASEVEROFFICIALAnother commenter on X declared: “The flavours are just cringeworthy! Sticking that raspberry spread junk in one, flower sprinkles in another!”Others expressed disbelief, with one writing: “Was shocked with the flowers!”As well as the chocolate bar, As Ever shared the release of a long-awaited item as part of its Valentine’s Day collection.In a social media post, the brand revealed: “The first launch of our Valentine’s Day Collection is here.Meghan is releasing a series of products ahead of Valentine’s Day | GETTY”Thoughtfully made for sharing, gifting, and slow mornings at home with loved ones.”For the first time, our Strawberry Spread is available on its own, alongside the return of our Raspberry Spread, finally back in stock.”The newly released strawberry spread promises: “Softly sweet with a bright, sun-ripened flavour, our dazzling Strawberry Spread captures the simple pleasure of fruit at its peak.”Previously only available exclusively in our gift sets, it’s one of Meghan’s most-loved spreads to make at home – familiar, fresh, and endlessly versatile.”